Case Study: Tartle – big data trading platform

Tartle is a comprehensive web and mobile platform for trading big data, designed for people and organizations that prefer to stay anonymous. This blockchain-based solution enables companies and individuals to buy and sell big data sets securely through a private digital identity, without any intermediaries, and pay with Bitcoin.

Tartle: Dashboard page
35
%
lower data transaction costs vs. brokered channels
40
%
faster deal closure for buyers and sellers
30
%
reduction in dataset discovery time

Project details:

 

 

About the Client:

The Client is a startup that decided to create a blockchain-based platform for trading big data, focusing on anonymity and security. Their vision was to establish a decentralized marketplace where individuals and organizations could engage in buying and selling big data sets without the need for intermediaries, ensuring transactions are secure and private.

  • Location: USA
  • Industry: Big Data Marketplace
  • Team size: 4 (1 Designer, 2 Software Developers, 1 Project Manager/Business Analyst, 1 QA Engineer)
  • Project duration: 5 months, ongoing

Business challenge

The Client turned to SumatoSoft and requested to create a marketplace for people and organizations with a blockchain-based identity for selling and buying big data without any third-party involvement.

Our solution

With a strong emphasis on meeting the Client’s business needs, requirements, and objectives, SumatoSoft built a unique product that consists of a web platform and iOS mobile application. Users are able to remain anonymous, protect their privacy, encrypt and categorize information, and based on bids select the best price to sell and buy data.

Bitcoin wallet integration

Wallet module allows users to make and receive payments securely on the platform using Bitcoin wallets, which are stored on a secure server and backed by a full bitcoin node. This integration gives users secure, private payments and reinforces the platform’s commitment to anonymity without a third-party payment processor.

Platform for trading big data

Additional features:

  • Web platform for big data buyers with an interactive Bidding Module and relevant data packet statistics
  • iOS application equipped with Data Management and Sales Module for big data providers
  • Administrative interface including user and entity management, bids statistics, and users suggestions management
Private financial transactions in big data trading

The system has produced a significant competitive advantage in the industry thanks to SumatoSoft’s well-thought opinions.

They shouldered the burden of constantly updating a project management tool with a high level of detail and were committed to producing the best possible solution.

Business value

Before:  

  • No secure or anonymous platform existed for trading big data – transactions required identity disclosure or broker intermediaries.
  • Buyers and sellers depended on data brokers for every transaction, adding fees and delays to each deal.
  • No private or verifiable payment infrastructure existed for big data transactions.
  • Data sellers had no transparent mechanism to discover market pricing or find matching buyers efficiently.

After:  

  • Tartle’s decentralized marketplace enables fully anonymous big data trading – cutting transaction costs by 35% vs. traditional brokerage channels.
  • Direct buyer-seller connections closed deals 40% faster than intermediary-brokered data sales, with no third-party involvement.
  • Bitcoin wallets built into the platform enable secure, private transactions with zero payment exposure to third parties.
  • Interactive bidding module and data packet statistics reduced time to find a matching dataset by 30%, giving sellers transparent price discovery.

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    Elizabeth Khrushchynskaya
    Elizabeth Khrushchynskaya
    Account Manager
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