eCommerce Application With WeChat Integration

The Client wanted to develop an e-commerce platform, which could be easily integrated with WeChat, a popular social network is Asia.

Challenge

The client wanted to make an ecommerce platform. The service aims at those vendors who want to sell their goods using WeChat service. WeChat allows integrating all the functionality of online magazines into the social network as stand-by applications.

ADDITIONAL REQUIREMENTS

  • peculiarities of web services in the region
    Platform should take into account the
    peculiarities of web services in the
    region
  • Adapted user interface to Asian users
    User interface should be adapted to the
    Asian users

Our Solution

The whole web development process was divided into 3 main stages:
STAGE 1. DEVELOPMENT OF AN E-STORE
The web application itself is based on a popular library for e-commerce applications - SpreeCommerce. The application has all typical e-commerce functions available both on back and front offices, including:
  • Registration
  • Search
  • Orders management
  • Product management
  • Basket
  • Check out process
  • Customer service
  • Payment systems integration
As we used Spree, most of these functions were available out-of-box, and their development didn't take much time and we were able to focus on the development of the service unique functionality (UX, custom interface, etc).
STAGE 2. INTEGRATION OF THE E-STORE WITH WECHAT COMMUNICATION SERVICE
WeChat allows integrating all the functionality of online stores into the service. We used WeChat API to Join the e-commerce functions with the service's ones.
In addition, the platform and its interface are adapted to the Asian market and to the peculiarities of web solutions in Asia.
STAGE 3. QUALITY ASSURANCE
Our QA specialist tested all the functionality and its compatibility with other systems.
SpreeCommerce
Ruby on Rails
jQuery
Coffeescript
NGINX
PostgreSQL

What's Now

The client received a complex ecommerce application with rich functionality and deep integration with the WeChat communication service. The ecommerce platform has a unique functionality such as custom display of goods in a form of bookshelves.

The client is planning to launch the solution to the market in near future.

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